CMS 101 - What is It, and How Do You Pick One?

There’s a lot of work that goes into creating and running a website. While some sites may appear static and unchanging for long stretches of time, many update frequently with new promotions, products, blogs, or other content. Even websites for businesses that don’t have any direct need for regular updates will often add new content quite often as part of their SEO strategy.

Frequent content additions can boost a site’s ranking on search engines like Google, as well as inform visitors of important new information, which is why using the right CMS is important for any business.

A CMS, or Content Management System, is the platform used to add and modify information on a website. That information can be any number of things, including blog posts, articles, events calendars, videos, image galleries, product listings, or just about any kind of content that a website owner would want to have posted on his or her site.